DIGITAL WHOLESALE PRESENTATION

Providing Seamless Virtual Wholesale Experiences

PRODUCT.

When the pandemic set in and the UK shut down, it was necessary to provide new wholesale experiences to enable the sales momentum to continue. 

A black text logo of Mallet London on a white background

We partnered with an external creative agency to create a virtual showroom. It was designed to enable as much detail of the products to be provided as an in person showroom experience. We ensured that the build delivered a seamless navigation, where the products were visually engaging and the brand storytelling and DNA were clear.

A MacBook Pro laptop displaying a website for Mallet London, highlighting the AW20 collection with an image of black shoes and options to shop men's, women's, and kids' items.

This virtual showroom enabled the sales and production critical path to be maintained during the pandemic with minimal disruption.  

. The Virtual Showroom enabling growth in wholesale sales of +95% and +60% during a challenging period in time. The site has continued to run despite physical appointments returning due to customer demand.